The Lab

  • The Other Half of the LW Duo

    Posted on November 5, 2009 by Linde Werdelin

    After several posts by my business partner, Morten Linde, it’s about time to introduce myself. I’m the London-based partner from the Linde Werdelin duo. I’ve known Morten Linde since preschool. And already from that age, I had watches close to me. My father ran several watch and jewelry shops in … Read More

  • The Paradox of Exclusivity

    Posted on October 28, 2009 by Linde Werdelin

    We have been hearing a lot about the overflow of watches on the market and the 20%, 30%, or 40% discount on luxury watches all over the world. It is such a paradox that, for various reasons, we set out to have a delivery schedule of 3-6 months for many … Read More

  • The Øresund Diving Test: Round 2

    Posted on October 14, 2009 by Linde Werdelin

    I didn’t forget I owed you a video, to show you The Reef in action during one of the real-world tests. We have spent a couple of years to develop both the hardware and the software in-house. The software alone is written with hundreds of thousands of programming lines. It … Read More

  • Revealed: Body Art Meets Horology

    Posted on October 5, 2009 by Linde Werdelin

    Back in August, I mentioned a special project we were working on in collaboration with Henning Jørgensen of Royal Tattoo. What does body art have anything to do with watches? Since things have been progressing nicely, I thought it might be time to reveal more. Remember those tattoo drawings … Read More

  • The Unique Clip-On

    Posted on September 29, 2009 by Linde Werdelin

    “The Linde Werdelin watch should inspire an active lifestyle”, such was the notion that Jorn and I had, when we first talked about creating a watch. These initial thoughts led to something very unique: the clip-on Instrument, for skiing or diving. There it was, a design challenge to incorporate … Read More

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