The Lab

  • A Second Run Of Black

    Posted on July 23, 2009 by Morten Linde

    Today is a good day. The new Hard Black II just arrived and we are thrilled! Our first run of Hard Black was an instant success and all 22 watches were sold really fast. Due to popular demand we decided to launch a slightly different version with the updated dial, … Read More

  • The Water Resistant Alligator

    Posted on May 15, 2009 by Morten Linde

    Our talented strap supplier developed a brilliant new technique for our alligator straps. The new technique offers a water resistant surface which also protects the strap from dirt and sweat. This new technique results in a longer lasting alligator strap and is a great benefit to our watches … Read More

  • The lighter side of a case back

    Posted on May 5, 2009 by Morten Linde

    We had a good look at the SpidoLite case again and realized that we could actually remove a little more material in order to make the whole watch even lighter. This will be done by milling out as seen on the drawing below. In other words this is what … Read More

  • The On Screen Diver

    Posted on April 24, 2009 by Morten Linde

    We finally have all the prototypes at the office. And going through them, we realized the Oktopus needed a few adjustments. I just wanted to show you a few pictures directly from the screen. It is like architecture, working with watch design. We might as well be going through … Read More

  • Straps and foils

    Posted on April 9, 2009 by Morten Linde

    Unwrapping the prototypes from Basel World back home at the offices was all fun, especially for the staff that did not have the chance to join us while there. It was nice to finally share what the journalists, retailers, agents and guests had commented on and shot pictures of from … Read More

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