The Lab

  • Road Mapping

    Posted on August 28, 2009 by Morten Linde

    During our last road mapping meeting – which basically is a product development brainstorming session, planning, coordination of launches for the next three years etc. – I once again was reminded of the business we are in. And I love it. I am very pleased to be working with watches … Read More

  • Body Art Meets Horology

    Posted on August 13, 2009 by Morten Linde

    Just returned from a very exciting meeting today, and can’t help but want to talk about it here. For the last six months we have been working closely with award winning tattoo artist, Henning Jørgensen, of Royal Tattoo in Helsingør. In collaboration with Royal Tattoo, Linde Werdelin is preparing … Read More

  • A Golden Kind of Blue

    Posted on July 30, 2009 by Morten Linde

    The first lot of fully assembled SpidoLite just arrived at the Danish Linde Werdelin offices in Charlottenlund this week. It was quite thrilling to finally get a good look at the fascinating blue gold rotor that is a signature construction from fellow Dane, Mr Svend Andersen. Mr Andersen is the … Read More

  • A Second Run Of Black

    Posted on July 23, 2009 by Morten Linde

    Today is a good day. The new Hard Black II just arrived and we are thrilled! Our first run of Hard Black was an instant success and all 22 watches were sold really fast. Due to popular demand we decided to launch a slightly different version with the updated dial, … Read More

  • The Water Resistant Alligator

    Posted on May 15, 2009 by Morten Linde

    Our talented strap supplier developed a brilliant new technique for our alligator straps. The new technique offers a water resistant surface which also protects the strap from dirt and sweat. This new technique results in a longer lasting alligator strap and is a great benefit to our watches … Read More

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