The Lab

  • Beyond the Glitz and Glamour in St. Moritz

    Posted on April 9, 2010 by Linde Werdelin

    This year’s Easter skiing was set to be back in my favourite resort, St. Moritz in the Engadine valley in Switzerland. With the best Easter weather and snowfall in twenty years, the beautiful slopes in St. Moritz were bound to be explored after ten busy days at … Read More

  • BaselWorld: The Moment of Truth (Part II)

    Posted on March 26, 2010 by Linde Werdelin

    [...continued from Part I] The curtains have come down on ten days of watch-mania in Switzerland. This year at BaselWorld, our stand was located in The Palace, which was just the right place. The Palace simply buzzed with creativity from the … Read More

  • BaselWorld: The Moment of Truth (Part I)

    Posted on March 19, 2010 by Linde Werdelin

    We have arrived at this year’s BaselWorld. As always, we are keeping very busy with meetings with journalists, agents, retailers, and interested watch aficionados. It is our second year at BaselWorld and we can really feel the huge interest in our watches and instruments and our special LW illustration universe. Read More

  • Oktopus Moonphase - Behind The Scenes

    Posted on March 11, 2010 by Linde Werdelin

    The Oktopus Moonphase is one of our novelties for BaselWorld this year, and we are looking forward to presenting it next week. Before this happens, I want to share the ideas behind this unique creation and give you some more background information on the functionality and design. After last … Read More

  • Oktopus Tattoo: A Quick Tour Through The Lab (Part II)

    Posted on February 28, 2010 by Linde Werdelin

    [...Continued from Part I] Housing a movement within such a small space of the watch case requires much technical study. Although it helps to use modern technology and computer design tools to simulate the possible results, a lot of fine-tuning needs … Read More

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