The Lab

  • BaselWorld: The Moment of Truth (Part I)

    Posted on March 19, 2010 by Linde Werdelin

    We have arrived at this year’s BaselWorld. As always, we are keeping very busy with meetings with journalists, agents, retailers, and interested watch aficionados. It is our second year at BaselWorld and we can really feel the huge interest in our watches and instruments and our special LW illustration universe. Read More

  • A Complete Family

    Posted on January 28, 2010 by Linde Werdelin

    We participated in Geneva Time Exhibition (GTE) last week. For the uninitiated, it was a watch fair organised for the first time for the independent brands, running alongside SIHH in Geneva. There was a lot of interest. Everyone who came to see us had heard of us and wanted to … Read More

  • Trekking in The Everest Region

    Posted on November 26, 2009 by Linde Werdelin

    Our instruments are created to complement a lifestyle.  They are handy tools to give you vital information when in the mountains and under the sea, as Jorn said last week.  We share a lifestyle with everyone who enjoys our watches and instruments.  One of them is Martin Geisler, who is … Read More

  • It's an idea - not a concept

    Posted on November 18, 2009 by Linde Werdelin

    If I should pinpoint one clear difference between then and now, it would be the difference between the way Morten and I see the whole Linde Werdelin idea. In the beginning we were making watches to be used with the instruments, but not as separate pieces. Today we see the … Read More

  • The Ultimate All Black

    Posted on November 12, 2009 by Linde Werdelin

    The much anticipated SpidoLite SA All Black has just arrived. It is always delightful to see a design being realised. And in this case, I would say it was exciting. We have taken months to perfect the original SpidoLite SA version in titanium. It was technically not an easy design … Read More

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